Smarter Software
Where Craftsmanship Meets Code
I am proud to be one of the founders and managing directors of Smarter Software — a company born out of passion, curiosity, and a simple belief:
Software can be powerful, elegant, and human-centric at the same time.
What started in 2010 as a small endeavour between three friends has grown into a tight-knit Crafting Crew of nearly 40 dedicated technologists. Each of us brings heart, curiosity, and deep craftsmanship to every challenge we take on.
At Smarter Software, we don’t just build software —
we craft solutions that work today and evolve with tomorrow.
Our Philosophy
We believe software is not just code.
It is a reflection of how people think, collaborate, and grow together.
🛠️ Craft with Purpose
Every system we build starts with understanding real human needs — from business goals to daily user experience.
Empathy, clarity, and simplicity guide our decisions and shape software that lasts.
We value:
- Clean, understandable code
- Sustainable architectures
- Systems that are easy to change and easy to trust
🤝 Collaborate as a Crafting Crew
Internally, we call ourselves the Crafting Crew — and that name matters.
It reflects how we work:
- Shoulder-to-shoulder with our clients
- Sharing ownership, responsibility, and learning
- Building strong relationships, not just deliverables
We believe the how is just as important as the what.
🚀 Elevate Teams, Not Just Systems
Our goal goes beyond shipping software.
Through collaboration, coaching, and example, we help teams:
- Strengthen engineering practices
- Improve communication and flow
- Build confidence in their systems and decisions
Great software emerges from empowered people.
What We Do
We focus on tailored software solutions for complex, long-living systems across industries such as automotive, finance, and healthcare.
Our work includes:
-
Custom Software Development
Thoughtfully designed systems aligned with real business needs -
Architecture & Technical Leadership
Helping teams make sustainable decisions that stand the test of time -
Process Improvement & Coaching
From engineering practices to team collaboration and flow -
Long-Term Partnerships
We grow with our clients — not just their codebases
Trusted by Strong Teams
Over the years, our Crafting Crew has supported:
- Dealer management systems in the automotive sector
- Mission-critical platforms in finance
- Collaborative product development across distributed teams
Again and again, we’ve seen how quality-driven software creates real impact.
Why This Matters to Me
Smarter Software is not just a company I co-founded —
it is a reflection of values I deeply care about:
- Clarity over complexity
- Care over shortcuts
- Courage to improve continuously
- Respect for people and their craft
Seeing our Crafting Crew grow, learn, and create meaningful software together remains one of the most rewarding parts of my professional life.
Let’s Craft Something Meaningful
If you’re exploring digital transformation, strengthening your technical foundation, or simply want to talk about what good software really means — let’s connect.
Smarter Software
Care. Craft. Code.